Audiences are a group of users you can choose to target based on interests, intents and demographics. Google is expanding its...
Keywords are the life and soul of paid search marketing. Historically, we have always wondered about the right set of keywords...
If you haven’t already, get your affairs in order and begin saying your goodbyes to the old Google AdWords UI. Google...
What is Google Ads Parallel Tracking? Google Ads parallel tracking is a feature that Google Ads has rolled out, speeding up site...
Now that Google's in-market search audiences are available for public use, we wanted to share how The Search Agency thinks through...
We asked our digital marketing experts at The Search Agency what their top picks are for the best search marketing platforms....
