Now that Google's in-market search audiences are available for public use, we wanted to share how The Search Agency thinks through...
We asked our digital marketing experts at The Search Agency what their top picks are for the best search marketing platforms....
Google serves around 3.5 billion searches every day, which translates to an amazing number of 40,000 searches per second! With this...
It was announced this morning that Google will be retiring both its AdWords and DoubleClick brands and rebranding its main advertising...
Opting in to DoubleClick's new "adaptive geo" feature allows it the ability to automatically create new, more granular location targets in...
Getting your products in front of interested users is the name of the marketing game. No application encapsulates this idea as...
Starting at the end of May 2018, a setting in your DoubleClick account will be automatically switched “on” under your advertiser...
Keyword targeted campaigns still dominate most search accounts, but dynamic search ads can help marketers efficiently increase traffic with minimum effort....
Excel serves as a powerful tool for digital marketers, who can use the application to fuel analytical thinking. In my early...
