May 3, 2018
Why You Need Brand and Non-Brand Segments for Your Shopping Campaigns
Ask any digital marketer worth their salt and they'll tell you that creating separate campaigns for brand and non-brand media is...
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March 21, 2018
Product Listing Ads 101: Getting Started
Product listing ads are a critical component of any successful e-commerce strategy. PLAs help catapult your products to the top of...