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Google Ad Manager is Moving to First-Price Auctions: Here’s What You Need to Know

Google Announces Shift to First-Price Auctions Google Ad Manager (formerly DFP) has announced a move to a unified first-price auction for programmatic display media buys. All bids will now ...

By: Parsia Palar

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July 17, 2014

Articles, Blog, Mobile, SEM

State of Paid Search Report: Q2 2014

According to our latest report on paid search trends for Q2, smartphone growth is picking up speed as consumers are becoming...

by Michelle Silverstein

April 16, 2014

Articles, Blog, SEM

Solid Year-Over-Year Growth for Q1 of 2014

We've just released our quarterly State of Paid Search Report for Q1 of 2014, and the results demonstrate solid year-over-year growth...

by Michelle Silverstein

January 31, 2014

Articles, Blog, SEM

Q4 Proves a Successful Quarter for Retail

According to our State of Paid Search Report for Q4 of 2013, both clicks and impressions were up for the retail...

by Michelle Silverstein

September 12, 2013

Articles, Blog, SEM

Paid Search Trends in Real Estate: Summer 2013

New research from The Search Agency finds smartphone and tablet search activity has more than doubled for real estate sites....

by Taylor deDiego

August 5, 2013

Articles, Blog, SEM

Don’t Forget: Quality Scores Are Still Device Specific

After recently posting about device specific CPC trends after the Enhanced Campaigns migration deadline, Matt details device specific quality scores. ...

by Matt Grebow

July 23, 2013

Blog, News, SEM

Q2 2013 Trends in Paid Search for the Travel and Leisure Industry

After recently publishing our Q2 2013 Trends in Paid Search Report, Max takes a deeper look into the paid search trends...

by Max Roessler

July 19, 2013

Blog, News, SEM

The Countdown to Enhanced Campaigns: Practical Steps to Use Today!

With 3 days left until the Enhanced Campaigns deadline, Ryan offers advertisers practical steps that they can use immediately to accomplish...

by Ryan Jamison

July 17, 2013

Blog, News, SEM

Early Access: Trends in Paid Search Q2 2013 Data and Analysis

The Search Agency's Trends in Paid Search Report Q2 2013 will be published later this week, but this post grants you...

by Taylor deDiego

June 25, 2013

Articles, Blog, Display

Getting to Know Apple’s iAds

Michelle gives an overview of Apple's iAds and explains why marketers should pay attention to this new ad format as it...

by Michelle Silverstein

May 28, 2013

Articles, Blog, Mobile

Stop Calling Tablets Mobile Devices

One of these things just doesn't belong! Alec explains why tablets should NOT be considered mobile devices. ...

by Alec Green

April 19, 2013

Articles, Blog, SEM

That’s a Wrap! Q1 2013 State of Paid Search Report

Taylor highlights the main findings of The Search Agency's State of Paid Search Report for Q1 2013. ...

by Taylor deDiego

March 15, 2013

Articles, Blog, Mobile, News

Tablet vs. Smartphones: An Ongoing Battle

Elena details the rising popularity of tablets and explains why smartphones are slowly falling to the wayside. ...

by Elena Tsaftaridi

Google Ad Manager is Moving to First-Price Auctions: Here’s What You Need to Know

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