Careers

Campaign Manager, Paid Social / Programmatic Media

The Search Agency is looking for a Manager of Paid Social Campaigns to join its growing Display/Programmatic media team. Our perfect candidate will be an enthusiastic, pro-active, detail-oriented, and hardworking professional and have extensive experience with social ad buying, along with client-facing experience monitoring and reporting on paid advertising campaigns.

 You will:

• Plan and manage campaigns on social platforms including Facebook, Instagram, Twitter, YouTube, and Snapchat, working within the native tools on each platform to execute and optimize campaigns.
• Determine set-up, including: testing methodologies, reporting requirements, and optimization requirements, ensuring full impact and efficiency of each campaign.
• Combine data analysis and client feedback to configure, operate and optimize campaigns to meet client objectives.
• Advise on paid social content calendars to guide marketing partners on their paid social strategy.
• Leverage research tools and resources to plan campaign tactics that adhere to client goals and target audience. Research industry benchmarks by platform and client vertical.
• As necessary, build campaigns and ad sets within DoubleClick to traffic ad campaigns across multiple platforms. QA the campaign builds and initial data to ensure successful launch.
• Optimize Display campaigns to meet and/or exceed advertiser goals through copy changes, bid adjustments, and placement testing.
• Brainstorm creative concept ideas and targeting tactics based on best practices for new ad tests
• Communicate weekly progress on all client campaigns and provide insights that highlight the story behind the data.
• Collaborate with Earned Media teams to run Paid Social strategies alongside organic social strategies and content

You should have:

• 1-2 years of experience in social buying, paid media execution, and optimization.
• Knowledge of paid social landscape, including optimization techniques and strategies, bidding models, and ad units across variety of social platforms (Facebook, Twitter, Instagram, YouTube, Snapchat, etc.)
• Experience using Facebook Ads Manager, Twitter Ads Dashboard, Google Adwords, and other major social buying platforms
• Knowledge of web analytics, social analytics and techniques, particularly KPI’s on Facebook and Twitter
• Strong Interest in digital media platforms and technologies, with a desire to keep informed about new trends.
• We’re looking for someone who is passionate about digital marketing and data optimization. You should be always looking for a more-effective or efficient way to get things done.
• Excellent time management and organization skills. Able to set priorities for various tasks, and adapt to those priorities as needed.
• Advanced knowledge of Excel, including pivot tables, VLookup formulas, etc.
• Experience with DoubleClick platforms (DFA, DCM, DDM, DBM, DS) preferred.
• Experience with GA reporting tools a plus.
• Exceptional written and verbal communication skills.
• Analytical thinker who can recognize critical issues and focus attention accordingly.
• A self-starter with a very high work rate—able to get things done without constant input and support. Works well both independently and collaboratively. Enjoys a challenge!
• Positive and outgoing personality, with the professional demeanor and ability to relate well with team members, upper management, clients, and media partners. Impeccable character and high ethical standards.

 Who we are:

Who says there’s no such thing as a free lunch? We get them twice a week! You’ll also get a flexible work schedule and the option to work from home every Friday (yes, you read that right). All employees receive full medical, dental, and vision care, along with equity opportunities and the option to contribute to a 401k. We have a fun, casual office culture, with “alternative work spaces,” yoga classes, a zen meditation room, and a kitchen fully-stocked for breakfast and mid-day snacks. We even have a championship softball team!

We are a top-tier online marketing firm, offering internet advertisers a full-service solution for their performance marketing campaigns. As a part of our team, you will be working closely with industry-leading companies and thought leaders in the online space. You’ll be joining a rapidly growing group of smart, dedicated, creative, and energetic people in a casual and upbeat setting.

This position is not currently eligible for sponsorship or 3^rd-party candidates

The Search Agency, Inc. is an Equal Opportunity Employer.

Account Manager – Paid Search

TSA’s Paid Search Account Managers are responsible for the day-to-day management of a small number of brand name accounts and building strong relationships with them. They will leverage their paid search/display industry knowledge, work with the team to create, manage, and optimize online paid search campaigns and interact regularly with clients to provide ongoing reporting, analysis, and ad optimization.

This position requires a candidate who has a solid foundation in paid search tactics and strategies, and who excels in client service. Our ideal candidate will be a capable project manager and passionate about online marketing. The role requires a strong eye for detail, analytical skills, and the ability to make decisions independently.

You will:

• Manage a book of business and ensure all goals and deadlines are met
• Provide best-in-class SEM and Display deliverables and regularly communicate performance results.
• Find opportunities for the growth of accounts
• Analyze, recommend, and implement improvements to meet client’s online marketing objectives
• Identify ideas/solutions to meet client’s strategic objectives
• Develop/Partner with team members to develop strategic campaign structures and unique search campaigns
• Adopt high quality account management and channel best practices

You should have:

• 3-6 years’ experience running paid search campaigns
• Proven technical understanding of Search Engine Marketing (SEM)
• Proven ability to service clients in a digital environment
• Adept at managing client expectations as it relates to scope and delivery of service
• Strong project management skills and attention to detail
• Proven ability to set team priorities and collaborate with other departments to deliver services
• Good energy. Superior oral, written, and interpersonal communication and presentation skills
• Ability to represent and promote TSA in a professional manner
• Must be open to travel as needed
• Proficiency in Excel, Word, and PowerPoint
• Bachelor’s Degree – or equivalent work experience – is required.

About The Search Agency:

Who says there’s no such thing as a free lunch? We get them twice a week! You’ll also get a flexible work schedule and the option to work from home every Friday (yes, you read that right). All employees receive full medical, dental, and vision care, along with equity opportunities and the option to contribute to a 401k. We have a fun, casual office culture, with “alternative work spaces,” yoga classes, a Zen meditation room, and a kitchen fully-stocked for breakfast and mid-day snacks. We even have a championship softball team!

We are a top-tier online marketing firm, offering internet advertisers a full-service solution for their performance marketing campaigns. As a part of our team, you will be working closely with industry-leading companies and thought leaders in the online space. You’ll be joining a rapidly growing group of smart, dedicated, creative, and energetic people in a casual and upbeat setting.

The Search Agency, Inc. is an Equal Opportunity Employer.
This position is not currently available for sponsorship or to 3^rd-party agencies.

Conversion Rate Optimization Analyst

The Analysts on our CRO team drive strategy for our Creative Optimization business (Landing pages, display ads, and content) by executing landing page testing and conversion path optimization for clients. To excel in this role, you’ll need the “trifecta” of client service, design principles, and analytical skills.

You will:

• Manage a book of business consisting of assigned clients’ creative optimization testing efforts.
• Serve as team expert for creative, user experience, and landing page optimization
• Perform pre-analysis of websites and landing pages by reviewing available analytics as well as applying knowledge of web marketing best practices.
• Recommend design and page flow changes, and analyze impact on path to conversion, consumer engagement, and site traffic.
• Set-up, create and execute landing page tests on our clients’ behalf
• Present findings to clients in a clear and concise manner and provide recommendations for further testing.
• Write subject test plans (A/B and multivariate) and provide recommendations on copy, images, layouts, and offers that will help to increase conversion as per the client’s business objectives.
• Work with the design team to create web pages, ensure that HTML meets quality standards, and work with the technical lead to set up, QA, and launch all test environments.
• Develop timelines, manage client expectations, and navigate through issues.
• Collaborate with Organic and Paid Media teams and brainstorm new testing ideas.

You should have:

• 3-5 years of online marketing experience.
• Solid understanding of SEM, SEO, Display media and analytics.
• Experience with website testing and optimization processes (A/B and multivariate).
• Strong thought leadership skills and eagerness to learn.
• Ability to multi task and juggle a variety of clients across different verticals
• Ability to work cross functionally with shared resources throughout the company as well as Account Managers across other business units.
• Team player – always willing to work towards the benefit of the team.
• Highly developed interpersonal and communication (written and verbal) skills.
• Strong Excel and MS Office skills.
• Strong analytical abilities, with impeccable attention to detail and organizational skills.

Even better if you have:

• Experience with Visual Website Optimizer (VWO) Sitespect, Offermatica, Optimost, or other test platforms
• Experience with Adobe Creative Suite (InDesign, Photoshop, etc.)
• Experience with Crazy Egg or other page tracking tools
• Experience with Google Analytics

About us:

Who says there’s no such thing as a free lunch? We get them twice a week! You’ll also get a flexible work schedule and the option to work from home every Friday (yes, you read that right). All employees receive full medical, dental, and vision care, along with equity opportunities and the option to contribute to a 401k. We have a fun, casual office culture, with “alternative work spaces,” yoga classes, a zen meditation room, and a kitchen fully-stocked for breakfast and mid-day snacks. We even have a championship softball team!

We are a top-tier online marketing firm, offering internet advertisers a full-service solution for their performance marketing campaigns. As a part of our team, you will be working closely with industry-leading companies and thought leaders in the online space. You’ll be joining a rapidly growing group of smart, dedicated, creative, and energetic people in a casual and upbeat setting.

The Search Agency, Inc. is an Equal Opportunity Employer. This position is not currently eligible for visa sponsorship or third-party candidates

As our Senior Accountant, you will be reporting to the Controller, and assist with general accounting and financial reporting duties, while supporting our recurring monthly client billing. You will join an upbeat office culture that allows you the freedom to work independently.

You will:

• Manage billing processes and oversee revenue recognition and reconciliation for multiple entities
• Support client revenue and margin reporting and analysis
• Assist with financial reporting and consolidations for foreign operations
• Support preparation of monthly financial package including balance sheets, income statements, cash flow statements and supplemental schedules
• Prepare and record journal entries and maintain month-end reconciliation schedules
• Prepare various schedules and support for external audits
• Preparation of ad hoc governmental, tax, regulatory or other reports
• Assist with various other accounting-related functions, tasks, and special projects as requested

You should have:

• BA/BS in accounting or business from an accredited university or college
• At least 3+ years of general accounting and/or financial analysis experience
• Experienced in billing and revenue recognition matters
• Strong problem solving/analytical skills and the ability to work both independently and within a team environment
• Good organization skills and strong attention to detail required
• Strong interpersonal and communication skills, with peers and management

Bonus:

• Experience with Intacct ERP
• Any experience with Client Billing in the Advertising, Digital Media, or Technology industries

About us:

Who says there’s no such thing as a free lunch? We get them twice a week! You’ll also get a flexible work schedule. All employees receive full medical, dental, and vision care, along with equity opportunities and the option to contribute to a 401k. We have a fun, casual office culture, with “alternative work spaces,” yoga classes, a zen meditation room, and a kitchen fully-stocked for breakfast and mid-day snacks. We even have a championship softball team!

We are a top-tier online marketing firm, offering internet advertisers a full-service solution for their performance marketing campaigns. As a part of our team, you will be working closely with industry-leading companies and thought leaders in the online space. You’ll be joining a rapidly growing group of smart, dedicated, creative, and energetic people in a casual and upbeat setting.

The Search Agency, Inc. is an Equal Opportunity Employer.

This position is not currently eligible for sponsorship or 3rd-party candidates