We use business-specific attribution models to target and optimize audience segments through our Account-Based Marketing approach.
Partnering with B2B clients since 2002
~40% of TSA clients are B2B services, ranging across numerous industries
Specialized B2B service pods ensure industry expertise and account execution
We globally identify and target high-value decision-makers, titles, and departments within specific businesses that build relationships along your B2B consumer journey. The Search Agency’s integrated, omni-channel ABM (account-based marketing) strategy drives paid media budgets and thoughtful engagement strategies to high-value individuals as they search, socialize, network, and interact within their daily digital environment. 1st-3rd party data analysis, detailed industry/competitor assessment, and internal sales stage integration inform business-specific attribution models to measure and optimize targeting, messaging, and site experience for each valued audience segment.