April 18, 2019 Articles, Blog, SEM, Technology Google is Sunsetting Average Position: What This Means for Advertisers What is happening? Average position has always been a key metric used by search engine marketers to determine where in the search... by Stefanie Sizemore 0 13
June 27, 2018 Articles, Blog, Display, News, Paid Social, SEM, Technology Google Rebrands its Advertising Platforms to Simplify SolutionsIt was announced this morning that Google will be retiring both its AdWords and DoubleClick brands and rebranding its main advertising... by Stefanie Sizemore 0 15
February 26, 2018 Articles, Best Practices, Blog, Consumer Experience, Display, SEM Ad Muting: 7 Ways to Optimize Your Ads in the New ‘Opt-Out’ Google NetworkFor advertisers, remarketing is an essential strategy for reengaging with past visitors, and nowadays, we are getting better at being able... by Shengnan Yang, Stefanie Sizemore and Mariah Madera 0 26