WHITE PAPER:  Earned Media Optimization: The Integration of SEO and Social Media

 

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We’re Your Social Media Agency!


What is Social Media Marketing Anyway?

Securing a Facebook page for your company is no longer the foundation of a successful Social Media Strategy. In fact, these days it’s only a very small part of a winning Social Media Marketing plan. Social Media has become an extremely buzzy word in the Online Marketing sphere, but what does it really mean?


Social media is the use of web-based and mobile technologies to turn communication into interactive dialogue. To us, social media is a valuable channel for our clients to create positive influence and engagement for their brand – ultimately resulting in customers with increased value.


What you probably don’t know…

With search engines putting more weight on Social Media content as a ranking factor, the stakes are even higher. No longer should your social content be just shareable, but also search friendly. The lines between Search Engine Optimization and Social Media are becoming fuzzier by the day. Sustained success in Social Media Marketing is found in groundwork based in Search.


What is Social Media Marketing all about?

Our Social Media Marketing program is all about finding new ways to integrate Social Media and Search. With the two finding more and more points of overlap, it’s becoming harder to implement one without the other.
Search is in our DNA, and therefore, it’s in our Social Media Marketing.


A Social Media Agency is vital in today’s competitive social world where managing a brand’s online presence with social media is truly a full time job. Success starts with full-service social media insight, strategy, activation, optimization, and measurement services. Our dedicated team of experienced social analysts, strategists and campaign managers use process-driven strategic thinking to create powerful social media marketing programs powered by leading-edge technology.


If you're ready to take your Social Media Marketing to the next level, contact us for your FREE audit today.