Subsidiary Search SitesWe syndicate one channel of search on mama.com, and enhance.
Public or Private?Public (subsidiary or Marchex)
Source(s) of advertiser traffic
For the sources listed above, what are the respective program names?Industry Search, Industry Content, Industry Behavioral. We have over 170 premium publications (ones you have actually heard of) across many industry verticals. Our programs run within the content of these sites.
Can you choose your source of traffic (i.e. content, popups, search box)?Yes
Can you buy single distributions (i.e. only content from certain sites)?Yes
Is the content on the results page(s) backfilled by another search engine(s)?No
If so who?
Where do you geographically focus?
Key brands/Primary Traffic PartnersForbes, BusinessWeek, Slashdot, PC Magazine, PC World, Travel&Leisure, Golf.com, USA Today, Associated Press, Motley Fool, Smart Money, Investors.com and many others.
How many "searches" / month?
How many clicks to advertisers per month?
Any Industry specialization?
Validation of Clicks
Do you protect against invalid clicks?Yes
How do you determine if a click is invalid?IP address, spiders, robots, browsers.
What is your refund policy if clicks are determined to be invalid?
Is this an automatic process, or is it client initiated?Both, Automatic and Client
How does the Advertiser pay?
How is pricing determined?
Is there a minimum monthly spend?No
If so, what is the minimum spend?
Is there a Setup Fee?No
If so, what is the fee?
What Payment Methods are accepted?
If you accept credit card as payment, is Automatic Billing Required?
Is there a minimum time commitment?No
If so, what is it?
When can the service be terminated?24 hours
How is the service terminated?
Ease of Use
Do you have a web-based interface?Yes
If so, what can I do with it?
Do you provide tracking?
If so, what kind?
If you provide tracking, how many unique conversions can you track?
If you provide tracking, can you track CPA or ROAS? If so which one?
Do you have an API feed?No
If so, what are the requirements to get the API?
Is there a cost for the API?
If you provide budget management, can you track spend on a daily basis?
If so, can you set daily budget caps?
If so, are these daily caps hard caps or soft limits?
Can you spread your daily budget over 24 hours, or does the system pause the account once the daily budget is hit?
How can advertisers pause their campaign?
What are your editorial (words used) guidelines for headlines?
What are your editorial (words used) guidelines for descriptions?
What are your editorial (words used) guidelines for display URL's?
What are your editorial (words used) guidelines for destination URL's?
Customer Service and Account Management
Do you provide Customer Service?Yes
Do you provide Account Mangement?Yes
If so, are there different levels of service?No
If you provide Account Management is it pooled or dedicated?Both
What kind of service does your Account Management team provide?
When is Account Management available?
When is Customer Service available?
How can customer service be reached?
Do you have standard presentations available for distribution to potential advertisers?Yes
If so, how can one obtain a presentation?
Do you offer an affiliate program?No
If so, is your affiliate program for traffic or new advertisers?
For traffic, do you pay a percentage of revenue, a one time fee, or a flat fee?
If so, what is the amount?
For new advertisers, do you pay a percentage of revenue, a one time fee, or a flat fee?
If so, what is the amount?
Do you have an affiliate link?
In under 75 words, please provide a brief description of your search engine:IndustryBrains is the only performance-advertising solution that uses search and contextual targeting on top branded sites to achieve superior advertising results for direct response advertisers. Advertisers can target by industry, specific publication,