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AdOn Network
Overview Questions
Name of Search Engine AdOn Network Contact Address 4130 E Van Buren St, Ste 250, Phoenix, AZ 85008 Phone Number 866.258.9245 Contact Email adsales@adonnetwork.com Year Founded 1999 Company Website www.mygeek.com Subsidiary Search Sites Financial Status
Public or Private? Private Primary Investors? Traffic Questions
Source(s) of advertiser traffic For the sources listed above, what are the respective program names? AdOn Network Can you choose your source of traffic (i.e. content, popups, search box)? Can you buy single distributions (i.e. only content from certain sites)? Is the content on the results page(s) backfilled by another search engine(s)? If so who? Where do you geographically focus? Key brands/Primary Traffic Partners Lycos How many "searches" / month? How many clicks to advertisers per month? Any Industry specialization? Validation of Clicks
Do you protect against invalid clicks? Yes How do you determine if a click is invalid? Actively monitor traffic provided to our advertisers through proprietary automated and manual procedures. What is your refund policy if clicks are determined to be invalid? Is this an automatic process, or is it client initiated? Advertiser Economics
How does the Advertiser pay? How is pricing determined? Contractual Obligations
Is there a minimum monthly spend? If so, what is the minimum spend? Is there a Setup Fee? If so, what is the fee? What Payment Methods are accepted? If you accept credit card as payment, is Automatic Billing Required? Is there a minimum time commitment? If so, what is it? When can the service be terminated? How is the service terminated? Ease of Use
Do you have a web-based interface? Yes If so, what can I do with it? Do you provide tracking? YesIf so, what kind? Pixel TrackingIf you provide tracking, how many unique conversions can you track? If you provide tracking, can you track CPA or ROAS? If so which one? ROIDo you have an API feed? If so, what are the requirements to get the API? Is there a cost for the API? Budget Management
If you provide budget management, can you track spend on a daily basis? Yes If so, can you set daily budget caps? Yes If so, are these daily caps hard caps or soft limits? Hard Caps Can you spread your daily budget over 24 hours, or does the system pause the account once the daily budget is hit? Pauses once the daily budget is hit How can advertisers pause their campaign? Editorial Guidelines
What are your editorial (words used) guidelines for headlines? 50 What are your editorial (words used) guidelines for descriptions? 250 What are your editorial (words used) guidelines for display URL's? 200 What are your editorial (words used) guidelines for destination URL's? Customer Service and Account Management
Do you provide Customer Service? Yes Do you provide Account Mangement? Yes If so, are there different levels of service? If you provide Account Management is it pooled or dedicated? Dedicated What kind of service does your Account Management team provide? When is Account Management available? When is Customer Service available? How can customer service be reached? Do you have standard presentations available for distribution to potential advertisers? If so, how can one obtain a presentation? Affiliate Programs
Do you offer an affiliate program? Yes If so, is your affiliate program for traffic or new advertisers? New advertisersFor traffic, do you pay a percentage of revenue, a one time fee, or a flat fee? If so, what is the amount? For new advertisers, do you pay a percentage of revenue, a one time fee, or a flat fee? If so, what is the amount? Do you have an affiliate link? http://www.mygeek.com/public/registration.jsp General Description
In under 75 words, please provide a brief description of your search engine: myGeek, Inc., established in 1999 and headquartered in Phoenix, Ariz., is a venture-backed online advertising network featuring advertising solutions for advertisers, search sites, publishers and agencies. myGeek's AdOn Network, featuring both cost-per-view and cost-per-click advertising, is one of the largest site-specific ad networks online with over 3 billion search queries and 55 million unique users per month. myGeek also provides a suite of ASP solutions and products to companies looking to increase their search revenue and take advantage of the continual growth in online advertising and commerce.
