SES

San Francisco

Stop by booth #1 to learn more about The Search Agency!

 

 

Online Marketing Events and Conferences

The Search Agency exhibits and speaks at industry events throughout the year. Check out where we've been, and where we are headed! Contact us to schedule an in-person meeting.

 

 

Events - Simmons - SIS Park City

Panel: Can You Hear Me Now?

It's become obvious conversations impact intent. Search has become social. We began to see the influence of voice search on conversations around April 2012, about the time Evi founder William Tunstall-Pedoe spoke with Search Insider Summit attendees from London. Since then Amazon acquired the natural language voice assistant technology. Google offers voice search for desktop and mobile. Microsoft, working on Cortana, supports similar capabilities, but adds gesture controls through its Kinect technology. Ah, yes, don't forget about Google Glass. Apple offers Siri. Voice search and natural language interfaces take marketers away from typing and toward natural language. Panelists debate the evolution during past year to determine how far we've come and the impact voice search and gesture will have on search engine marketing

Grant Simmons - December 8-11, 2013

 

Events - Simmons - SES Chicago 2013

Assess. Diagnose. Fix: How to Become a Leading SEO Mechanic

Unless we're referring to the horse whisperer or Mr. Ed, we often defer to the authoritative information of a trusted source as "from the horse's mouth", so our initial diagnosis tools should naturally be from the most trusted of sources, Google & Bing. Their Webmaster Tools offerings are similar in their differences, and both offer valuable insights into page / site/ content optimization, without falling victim to "hoof in mouth" syndrome.

Grant Simmons - November 4-7, 2013

 

Events - Wilson - DMA 2013

Ask the Experts Roundtable: Planning Digital Strategy for 2014

Keith Wilson - October 12-17, 2013

The Search Agency Booth #650

 

Events - Simmons - DMA 2013

One Step Ahead: Hottest Search Trends & How to Maximize Opportunities 

When was the last time you took a good look at your search strategies? Staying up to date with the latest updates, research, and trends in search is essential to attracting consumers - as well as crawlers and bots! As our online behavior changes and we have new ways to engage, each year throws up new challenges and opportunities. This sessions discusses how to optimize for mobile search, the pros and cons of responsive design, content marketing optimization, social search, and the growth of video- and photo-based platforms such as Pinterest and Vine.

Grant Simmons - October 14, 2013, 3:00-4:00pm 

 

 

 

Events - Simmons - SES San Francisco

Assess. Diagnose. Fix: How to Become a Leading SEO Mechanic

Unless we're referring to the horse whisperer or Mr. Ed, we often defer to the authoritative information of a trusted source as "from the horse's mouth", so our initial diagnosis tools should naturally be from the most trusted of sources, Google & Bing. Their Webmaster Tools offerings are similar in their differences, and both offer valuable insights into page / site/ content optimization, without falling victim to "hoof in mouth" syndrome.

Grant Simmons - September 10-13, 2013

 

Events - Simmons - SMX London 2013

From Authorship To Authority: Why Claiming Your Identity Matters

While "content is king," many marketers overlook the all-important factor of authority, and the process required to establish and maintain it. This comprehensive session delves into the steps to claim your identity; brainstorming sessions between SEO, social and content development teams, content promotion tactics for gaining authority links and more. Both enterprise SEO teams as well as outside consultants will benefit from strategies shared in this session.

Grant Simmons - May 15-16, 2013

 

Events - Simmons - SIS Florida

 

Events - Simmons - eMarketing 2

Organic Search, A Gameplan For 2013

Grant Simmons - April 9 - 10, 2013

 

Events - Simmons - SMXToronto


Google Bought a Zoo: Surviving Penguins, Panda, & Other SEO Beasts

According to search honcho Amit Singhal, Google is making up to 600 changes to its algorithm per year. Some major, some minor, but all potentially having an impact on whether your site and content is found when people are searching. How do you track these changes? How should you respond? View this deck to get answers, and learn the best strategies for getting back in Google's good graces should you get negatively hit.

Grant Simmons - March 20 - 21, 2013

 

 

Events - McCarthy - BIA/Kelsey

Geolocal: New Targeting, New Search, New Maps

Brian McCarthy - March 19, 2013

 

Events - Waterman - SMXWest

Content Isn't Just King, It's Also Queen & Ace

Google has made it clear that quality content is key – but what exactly does that mean? With frequent algorithm updates, how can you keep producing great content and avoid penalties? This session explores the various types of content sites you should be creating, how to repurpose existing content and slice it up for social media, and many other techniques that will increase your visibility and keep your sites out of trouble.

David Waterman - March 11 - 13, 2013

 

 

Events - McKenna - SES

Earned Link Strategies - Levaraging Tools, Ideas and People

Caragh McKenna - February 21-25, 2013

 

Events - Simmons - SES Chicago

SEO Diagnostics for the Skilled Search Mechanic

Grant Simmons - November 13-15, 2012

Events - Gibson - SMX Stockholm

Local Search

Ben Gibson - October 15-16, 2012

 

Events - Wilson - DMA 2012

Understanding the Consumer Decision Journey

Keith Wilson - October 13-18, 2012

Events - Waterman - SMX East

The New "Killer" Content

David Waterman - October 2-4, 2012

Events - Solomon - UCLA Anderson School of Business

Consumer Behavior & the Zero Moment of Truth

Mike Solomon - April 4, 2012

Events - eMarketing Association

eMarketing Association

April 3-4, 2012

Events - California Land Title Association Annual Convention

California Land Title Association Annual Convention

April, 2012